The Polaroid Now+ "Rider's Rainbow Camera": A Creative Photography Experience

The phrase "The Polaroid Now Plus of Rider's Rainbow Camera" refers to a specific and creatively focused setup centered around the Polaroid Now+ instant camera. This isn't just a generic camera; it implies a particular edition or aesthetic choice, combined with a unique photographic approach.

The Polaroid Now+ Camera

The Polaroid Now+ is an advanced instant analog camera designed for those who want more creative control over their instant photos. Key features include:

• Autofocus System: It utilizes a two-lens autofocus system to help capture sharper images in various lighting conditions.

• Smartphone App Connectivity: This is where the "Plus" truly shines. Connecting the camera to the Polaroid mobile app via Bluetooth unlocks a suite of creative tools, such as:

  • Aperture Priority: Control the depth of field for artistic blurring or sharpness.

  • Light Painting: Create stunning light trails in your photos.

  • Double Exposure: Layer two images onto a single frame for unique artistic effects.

  • Manual Mode: Take full control over settings like shutter speed and aperture.

  • Remote Control: Trigger the shutter from your phone, ideal for self-portraits or group shots.
• Lens Filters: The Now+ typically comes with a set of experimental lens filters (e.g., starburst, colored filters like red, yellow, blue, green) that can be attached to the lens, further expanding creative possibilities.
• Tripod Mount: A standard tripod socket on the base allows for stable long exposures or precise framing.
• Film Compatibility: It uses Polaroid i-Type film, which is battery-free and generally more economical, and is also compatible with Polaroid 600 film.

"Rider's Rainbow Camera"

This specific phrasing suggests a version of the Polaroid Now+ that incorporates the iconic Polaroid rainbow stripe design, or perhaps a limited edition with a particularly vibrant color scheme. Many Polaroid cameras historically feature rainbow elements, and "Rider's Rainbow Camera" would lean into this heritage, signaling a camera that is visually striking and appeals to those who appreciate colorful aesthetics.

The Creative Intent

When combined, "The Polaroid Now Plus of Rider's Rainbow Camera" suggests a user who embraces both the classic, colorful spirit of Polaroid and the modern creative controls offered by the Now+. It's about taking that vibrant, visually appealing camera and using its advanced features to capture unique instant photographs. The emphasis is on creative expression and making each Polaroid photograph a deliberate piece of art, utilizing the camera's capabilities to their fullest potential.

This setup offers a blend of nostalgic charm and contemporary photographic versatility, allowing for a truly personalized instant photography experience.

Technical Specifications

Dimensions: 3.7 × 4.4 × 5.9 in (94 x 112.2 x 150.2 mm)

Weight: 0.95 lbs (434 grams) (without film pack)

Battery: High performance lithium-ion battery (750mAh), rechargeable via USB

Outer shell: Polycarbonate + ABS plastics

Lenses: Optical grade Polycarbonate and Acrylic lenses, coated

Shutter system: Custom design, using precision step motor for shutter

Autofocus system via 2 fixed focus zones 0.55m-1.3m, 0.6m-infinity

Focal length

Close-up (lens 1) 94.96 mm

Distance (lens 2) 102.35 mm

Field of view

41 degrees vertical, 40 degrees horizontal

Flash system

Vacuum discharge tube storage

Neck Strap and USB charging cable included